VeraSage

Value Marketing Done Right

Ed Kless - 03/22/2009

A few weeks ago I received an email from Glen Mund, president of Plus Computer Solutions in Burnaby, BC. Attached was this radio ad they have been running.

This is a terrific example of what we call value marketing - a focus on attracting prospects who prefer to buy on relationships and value and not price shoppers.

Kudos to Glen, Wendy Gorrie and their team. We hope to unveil them as a VeraSage Trailblazer soon.