VeraSage

Work-Life Balance is PC for “Slacker”

Dan Morris - 08/14/2006

The thought just hit me. Merging a CBS News report I watched this morning about how Slackers cost American businesses over $500 Billion in lost efficiencies per year (I won’t quibble with the estimate—even if it is a hyperbole of statistical abuse, the amount is clearly significant) and the book I was reading (Juicing the Orange by Pat Fallon & Fred Senn, 2006) where these advertising executives were writing about connecting, in a global climate, a common business theme (they were writing about United Airlines’ and their ad campaigns {as an aside - I can’t stop playing that damned Gershwin song in my mind as I write this - so I guess something must be working}) and how Americans are business and productivity focused while Europeans are more work-life balanced.